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EXPERIENCE
· Content Studio, Nike Style
· Draw Your Swoosh, Nike Style
MOTION
· Nike Rise
· Nike Style
· Jordan Huaihai
· Nike By You
VISUAL IDENTITY

· Nike Kids

· XTD STYLE II

· from HERE to WHERE

· Dschool.sjtu

· Soul Rocker

· ala cafe&bakery

· others

PACKAGE

· Route One

· Dash Line

· others

POSTER

· XTD STYLE II

· 现象艺术节
· 快乐大王夏日派对

· others

BOOK / PUBLICATION

· ALWFAV 4

· This Swirling Mass of Atoms

· Scanned Type

· The Philosophy of Plastic Bags
· others

GENERAL PRACTICE

· graphics

· editorial
· film

e-mail
instagram

zhayoutiao © 2022 
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Content Studio is an in-store program, where consumers can have an immersive photo-shooting experience. Users are invited to select one filter among three, and to create expressive content with their favourite outfits and postures. The UGC is downloadable through the WeChat Mini-Program.

Experience Director: Rosa Huang
Experience Designer: Yiting Zhu
Project Management: Chen Chen, Lyn Li
Development Agency: NOWHERE

2022


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